Reining in Technology

From Simon Jenkins in The Guardian:

I assume that nations will one day revolt against the commercial banditry of the internet companies. Governments will find the guts to expel, jam or fine them when they misbehave. I assume that the curse of online anonymity will end, and users of the internet will have to register their identities. Search engines still pretend to be “platforms not publishers” – or, as others put it, sewers not sewage.

But just as the idea of Uber and Airbnb not being “real” service providers is crumbling, so is the idea of Google and Facebook as not “real” publishers, and thus not responsible for any damage done by their content. We await the first class action suit for a Facebook-induced suicide.

The worms are turning. Schools in Silicon Valley have taken to banning digital devices from their premises. Hi-tech parents know what harm too much screen time can do to their children. In addition, David Sax’s Revenge of Analog declares that the revolt of “real” is at hand. As we pass “peak stuff”, the post-digital economy will be about “play”, not objects.

 

This is the trend tuka anticipates and hopes to serve. Technology is a tool to serve human needs, not the other way around. Create-Share-Connect!

Can’t We All Just Be Friends?

This is the nefarious side of social media. A NY Times article on how Russian hackers used Facebook to try to influence the US and French elections.

Will Mark Zuckerberg ‘Like’ This Column?

tuka offers a bit of an alternative to uncontrolled social media. First, there is no anonymity. Second, the user feed is content only, not status or opinion or any other distracting things like cat and food photos. This means we know who is posting and what they post is tangible creative content. These two criteria ensure that the connections people make on tuka are meaningful and real.

The final caveat here is to remind ourselves not to be so easily manipulated by emotional triggers.

Who Owns the Internet?

Good New Yorker article referencing Jonathan Taplin’s book Move Fast and Break Things and Franklin Foer’s World Without Mind discussing the state of affairs in the creative digital industries and the role of information in politics and society.

Who Owns the Internet?

What Big Tech’s monopoly powers mean for our culture.

Both writers take the approach of legal copyright and the effects of piracy 0n revenue streams. We believe the focus should be on how content is valued and monetized through network effects. Taplin alludes to this when he suggests a streaming service as a non-profit cooperative (why non-profit?).

Such a streaming/lending service is consistent with the tuka ecosystem model and the revenues generated would be distributed accordingly to the content creators, profitably. This is an essential part of how content is distributed these days according to how consumers want to consume it. The network data generated by the ecosystem can also be monetized through advertising and ancillary marketing, supplementing the decreased income users receive from sales.

This recognizes that the primary roadblock to a thriving ecosystem is the connection costs associated with excessive supply of unfiltered content. This is a problem for consumers as well as creators. Solving that problem helps solve the revenue problem.

Digital Futures

Here are four NYT opinion articles written by or about Jaron Lanier, who has been on the forefront of digital culture for at least the past 25 years. He presents much of the challenges and failures of technology when it butts up against humanism. The last two are reviews of his book, Who Owns the Future?  Definitely worth a read.

Fixing the Digital Economy

Digital Passivity

Will Digital Networks Ruin Us?

Fighting Words Against Big Data

DIY – Nashville Music Scene

DIY.
From Rolling Stone magazine.

How Underground Nashville Bands Are Reclaiming Music City

Long dominated by multi-million-dollar country labels, Nashville’s indie musicians are vying to reclaim the city in the name of DIY rock & roll

Musicians are migrating to Nashville to tap resources they can’t find as easily in New York or elsewhere, such as cheap recording and pop-up house venues. 

For years, big labels were the gatekeepers in Tennessee’s capital city. They had the keys to the recording studios and the funds to push singles out to the radio. But in the shadow of the country-music empire, DIY artists have been rising up to find their own voice. “If bands are willing to put the effort forward now, they can make the money themselves,” says Jeremy Ferguson, founder of Nashville’s Battle Tapes recording. “You don’t have to rely on some dick in a fucking suit who’s going to tell you what to do.

Beyond Music Row and the Honky Tonk Highway, underground musicians are building their own scene – and it’s one that spurns the traditional studio system. “A lot of [the Nashville mentality] is anti-establishment,” says Olivia Scibelli, lead singer of Idle Bloom, a band currently writing its second full-length album from Scibelli’s East Nashville basement. “It’s kind of about taking out the middleman.”

Nashville today is a Petri dish of creativity where young artists are gathering wherever they can and booking shows in house venues that pop up in gentrifying neighborhoods. They’re recording albums themselves or with independent producers like Ferguson, who started mixing records in his basement before building a garage studio in his backyard. And they’re organizing into an underground scene that’s starting to look like a rock revolution that could one day dethrone country twang as Nashville’s most famous sound.

One of the launchpads of the movement is DRKMTTR, an all-ages house party of a venue west of downtown that’s set in an old barbershop and flanked by clapboard houses. The volunteer-run venue has been shut down for fire-code violations in the past, and to the young fans showing up with coolers of beer, it can seem like nobody’s in charge. That’s the charm.

On most nights of the week, people drink from cans in the backyard and lounge around on old couches until the band strums its first chords. Then they crowd into the 100-person capacity venue, prepared to be surprised.

Scibelli helps run DRKMTTR, and Idle Bloom has played there in the past, but during a recent rehearsal session, the band’s four members crowd into a windowless room alongside their abused equipment. Bedsheets and worn carpeting along the walls and floor lend bare acoustic treatment, and the music stops cold when a wonky cable craps out. “Real life: We have shitty gear,” says Scibelli. But then everything’s working again, and the band launches into the kind of thunderous melody that draws comparisons to the Breeders and Get Up Kids, with hot-blooded riffs that dance over distorted fuzz to evoke Explosions in the Sky.

“Our scene is definitely more raw,” says Scibelli, comparing bands like hers to the country-driven major label system. “But everyone has their own studio or DIY recording setup. It’s pretty great.”

That Idle Bloom has a scene at all owes some gratitude to the high-profile acts that have given Nashville a shot of rock credibility. Kings of Leon formed in Nashville, while Jack White and the Black Keys are two of the city’s high-profile transplants. Collectively they’ve helped break the “Nashville curse,” the old idea that Nashville rock bands couldn’t connect with a national audience. “The first several bands that got signed out of Nashville – giant contracts – their albums tanked and they were dropped,” says Todd Ohlhauser, who owns Cannery Ballroom, Mercy Lounge and High Watt, three interconnected venues that cater to a rock audience. “If you were a band here and you got signed, you didn’t tell anybody you were from Nashville.”

Ohlhauser finds it easier to book rock acts today than it was a decade ago since there are simply more to choose from. But years back, it was borderline treasonous for local musicians to dabble with grittier sounds. “Once they switched over to rock music, they were almost blacklisted in the Seventies and some of the Eighties,” says Ferguson. “It was always kind of like a keep-it-a-country town.”

Along with the new wave of egalitarian music sensibility, musicians of all stripes are migrating to Nashville to tap resources they can’t find as easily in New York or elsewhere, such as cheap recording and pop-up house venues. The guy changing your oil at Jiffy Lube might play guitar better than the band you listened to on the radio on the drive there.

“The caliber of people that this city attracts makes everything more competitive in a friendly way,” says Grant Gustafson, who sings and plays baritone guitar for Blank Range, a band that started with house shows before graduating to opening slots with Spoon and Drive-By Truckers. And without label execs to answer to, musicians can swing with impunity. “There is an Americana country scene, and there’s a rock scene,” Gustafson says. “All the people in both of those play in each other’s bands and go to each other’s shows, so it all kind of boils together.”

And that’s where underground rock might save Nashville from becoming a honky tonk novelty. It’s putting the emphasis back on what the city has always valued: the song, regardless of genre. “There’s a great punk-rock scene here, a great Americana scene, a great indie scene, and a great pop scene,” says Ohlhauser. “But if there’s one thing that defines the [Nashville sound], it’s that bands here have really good songs.”

It’s the tradition of Loretta Lynn or Kris Kristofferson, Nashville greats who fused poetry with melody. What the underground musicians are realizing is that they don’t need a major label to help them do that. In fact, they might be better off without one.

Do We Want Virtual Reality or Reality?

Do we live in a simulation? Has software eaten the world? Is our physical reality the world, or is it just a trivial epiphenomenon of our computer systems? Are our lives lived through our bodies in homes and offices and schools and parties and outdoors, or through avatars on social media websites?

This is an amusing article reprinted from Bloomberg on the fate of a juicing (Juicero) technology start-up that discovered that people could accomplish the same result by using their hands instead of a $400 hardware contraption. The tale should bring us back to the cautionary consideration of what really makes us human, and whether technology enables that or merely gets in the way. (This is one of the primary themes of The Ultimate Killer App: The Power to Create and Connect.)

Juice Machines and Red Flags

 

Hello world.

Hi and WELCOME!

This is our first post on the tuka blog, where we hope to get into the weeds on this idea of a creative media ecosystem. We understand the question “what is tuka?” at this point invites more questions than answers and we hope to balance that out through an on-going discussion.

Just to establish a frame for future reference, there are a few values that we at tuka support as a community. These values are infused in our chosen Mission:

  1. We believe that personal creativity and social sharing is essential to the human experience and the search for life’s meaning. We choose not to artificially categorize creativity by creating walled gardens between various media and genres. Thus, we do not try to impose any separation between musicians, photographers, authors, poets, videographers, etc. Nor do we attempt to divide content creators from their creatively-minded audiences and consumers. Through the media platform, you choose what to plant in your personal garden, thereby enabling creativity to cross-pollinate.
  2. We believe the future of data network technology must necessarily move toward more participatory exchange and management of information data, with greater individual ownership and control. In other words, it’s your data and it’s your personal asset to exchange, monetize, etc., as you see fit. This is about more than just privacy. To allow someone else to exploit that value without your expressed permission is akin to sharecropping rather than homesteading. Personal information is an asset as important as your labor, skills, and capital.
  3. Decentralization, as opposed to centralization, is fundamental to this new world.
  4. Many of us willingly share our creative output for free, so the primary focus on monetization is misguided in our view. Yes, we’d all like to make more money, but more important is the intrinsic value of what we do to make that money. From a purely economic point of view, in the world of FREE, data value has become more valuable than transaction value. In other words, connections are more important than sales.

So, as we build awareness, these values are our touchstones. So please comment at will and join our creative community.

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